:root{--ink:#10212c;--ink-2:#18303d;--paper:#f5f6f2;--paper-2:#e8ece8;--line:#bdc7c5;--accent:#2456e8;--accent-dark:#173ba9;--muted:#52626a;--white:#fff;--sans:"Archivo",Arial,sans-serif;--mono:"DM Mono",monospace;--shell:min(1200px,calc(100% - 40px));--shadow:0 20px 50px rgba(16,33,44,.12)}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--sans);font-size:16px;line-height:1.55}a{color:inherit}button,input,textarea{font:inherit}.shell{width:var(--shell);margin-inline:auto}.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}.skip-link{position:fixed;z-index:100;top:-64px;left:16px;padding:10px 14px;background:var(--accent);color:#fff;font-weight:700}.skip-link:focus{top:16px}a:focus-visible,button:focus-visible,input:focus-visible,textarea:focus-visible{outline:3px solid var(--accent);outline-offset:3px}.site-header{position:sticky;top:0;z-index:20;background:rgba(245,246,242,.96);border-bottom:1px solid transparent;transition:border-color .2s ease,box-shadow .2s ease}.site-header.is-scrolled{border-color:var(--line);box-shadow:0 5px 16px rgba(16,33,44,.05)}.header-inner{min-height:78px;display:flex;align-items:center;justify-content:space-between;gap:20px}.brand{display:inline-flex;align-items:center;gap:10px;font-size:17px;font-weight:700;letter-spacing:-.04em;text-decoration:none}.brand-mark{width:28px;height:28px;color:var(--accent)}.site-nav{display:flex;align-items:center;gap:24px}.site-nav>a{font-size:14px;font-weight:600;text-decoration:none}.site-nav>a:not(.nav-cta):hover{color:var(--accent)}.nav-cta{display:inline-flex;align-items:center;gap:7px;padding:10px 13px;background:var(--ink);color:#fff;border-radius:4px;transition:background .2s ease}.nav-cta:hover{background:var(--accent)}.menu-toggle{display:none;border:0;background:transparent;color:var(--ink);padding:10px;cursor:pointer}.menu-toggle svg{width:25px;fill:none;stroke:currentColor;stroke-width:1.7;stroke-linecap:round}
.hero{background:var(--ink);color:#fff;padding:clamp(70px,11vw,150px) 0 72px;overflow:hidden}.hero-grid{display:grid;gap:54px}.overline{margin:0 0 19px;font-family:var(--mono);font-size:11px;font-weight:500;letter-spacing:.04em;text-transform:uppercase}.hero .overline{color:#9fb8ff}.hero h1{max-width:830px;margin:0;font-size:clamp(48px,8vw,108px);font-weight:650;letter-spacing:-.04em;line-height:.91}.hero-intro{max-width:570px;margin:29px 0 0;color:#d7e0e3;font-size:18px}.hero-actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:34px}.button{display:inline-flex;align-items:center;justify-content:center;gap:13px;min-height:52px;padding:13px 18px;border:1px solid transparent;border-radius:4px;font-weight:700;text-decoration:none;cursor:pointer;transition:transform .2s ease,background .2s ease,border-color .2s ease}.button:hover{transform:translateY(-2px)}.button-primary{background:var(--accent);color:#fff}.button-primary:hover{background:var(--accent-dark)}.button-secondary{border-color:#81909a;color:#fff}.button-secondary:hover{border-color:#fff;background:rgba(255,255,255,.08)}.diagnostic{max-width:520px;padding:22px;background:#f4f7f5;color:var(--ink);box-shadow:var(--shadow)}.diagnostic-topline{display:flex;justify-content:space-between;gap:15px;padding-bottom:16px;border-bottom:1px solid var(--line);font-family:var(--mono);font-size:11px}.diagnostic-heading{display:grid;grid-template-columns:1fr auto 1fr;align-items:center;gap:14px;padding:23px 0 17px;font-size:15px;line-height:1.35}.diagnostic-heading p:last-child{color:var(--accent);font-weight:700}.diagnostic-heading svg{width:24px;fill:none;stroke:var(--accent);stroke-width:1.6}.diagnostic-list{margin:0;padding:0;border-top:1px solid var(--line);list-style:none}.diagnostic-list li{display:grid;grid-template-columns:35px 1fr auto;gap:8px;align-items:center;padding:13px 0;border-bottom:1px solid var(--line);font-size:13px}.diagnostic-list span,.diagnostic-list em{font-family:var(--mono);font-size:10px;font-style:normal}.diagnostic-list em{color:var(--accent)}.diagnostic-note{margin:17px 0 0;color:var(--muted);font-size:12px}
.statement-section{padding:clamp(84px,12vw,172px) 0}.statement-grid{display:grid;gap:35px}.statement-index{margin:0;color:var(--accent);font-size:clamp(38px,6vw,70px);font-weight:700;letter-spacing:-.04em;line-height:.72}.statement-grid h2,.section-heading h2,.audience-copy h2,.concept-copy h2,.principles-layout h2,.about-layout h2,.contact-copy h2{margin:0;letter-spacing:-.04em;line-height:1.01}.statement-grid h2{max-width:830px;font-size:clamp(39px,5.2vw,72px)}.statement-grid div>p{max-width:610px;margin:32px 0 0;color:var(--muted);font-size:18px}.services-section{padding:0 0 clamp(84px,12vw,150px)}.section-heading{margin-bottom:42px}.split-heading{display:grid;gap:24px}.section-heading h2{font-size:clamp(37px,4.4vw,62px)}.section-heading>p{max-width:410px;margin:0;color:var(--muted);font-size:17px}.service-list{border-top:1px solid var(--ink)}.service-list article{display:grid;grid-template-columns:45px 1fr;gap:16px;padding:26px 0;border-bottom:1px solid var(--line)}.service-symbol{padding-top:4px;color:var(--accent)}.service-symbol svg{width:24px;fill:none;stroke:currentColor;stroke-width:1.5;stroke-linecap:round;stroke-linejoin:round}.service-list h3{margin:0;font-size:23px;letter-spacing:-.04em}.service-list p{max-width:600px;margin:7px 0 0;color:var(--muted)}
.audience-section{padding:clamp(76px,10vw,125px) 0;background:var(--paper-2)}.audience-layout{display:grid;gap:48px}.audience-copy h2{font-size:clamp(37px,4.5vw,61px)}.industry-list{display:flex;flex-wrap:wrap;gap:10px;margin:0;padding:0;list-style:none}.industry-list li{padding:10px 12px;border:1px solid var(--ink);border-radius:100px;font-size:14px;font-weight:600}.approach-section{padding:clamp(84px,12vw,155px) 0}.process-list{display:grid;gap:0;margin:0;padding:0;list-style:none;border-top:1px solid var(--ink)}.process-list li{position:relative;padding:24px 0 28px;border-bottom:1px solid var(--line)}.process-step{display:block;margin-bottom:20px;color:var(--accent);font-family:var(--mono);font-size:11px}.process-list h3{margin:0;font-size:27px;letter-spacing:-.045em}.process-list p{max-width:310px;margin:8px 0 0;color:var(--muted);font-size:15px}
.concept-section{padding:clamp(84px,12vw,145px) 0;background:var(--ink);color:#fff}.concept-layout{display:grid;gap:50px}.concept-copy h2{max-width:620px;font-size:clamp(40px,5.3vw,72px)}.concept-disclosure{display:inline-block;margin:23px 0 0;padding:7px 9px;border:1px solid #6b7a84;color:#d5e0e4;font-family:var(--mono);font-size:11px}.concept-facts{margin:38px 0 0}.concept-facts div{padding:19px 0;border-top:1px solid #3e535e}.concept-facts div:last-child{border-bottom:1px solid #3e535e}.concept-facts dt{margin-bottom:6px;color:#a9c0ff;font-family:var(--mono);font-size:11px}.concept-facts dd{max-width:530px;margin:0;color:#e2e7e9}.text-arrow{display:inline-flex;gap:12px;margin-top:29px;color:#fff;font-weight:700;text-underline-offset:6px}.concept-visual{position:relative;display:grid;gap:15px;align-content:center;max-width:570px}.browser{overflow:hidden;border:1px solid #63808b;border-radius:6px;background:#f7f8f5;box-shadow:0 18px 50px rgba(0,0,0,.25)}.browser-bar{display:flex;gap:5px;padding:10px 12px;border-bottom:1px solid #d3dad7}.browser-bar span{width:7px;height:7px;border-radius:50%;background:#879896}.browser-before{margin-right:40px;opacity:.78}.before-noise{display:grid;gap:9px;min-height:165px;padding:18px}.before-noise i{display:block;width:100%;height:11px;background:#c9d2cf}.before-noise i:nth-child(2){width:62%}.before-noise i:nth-child(3){width:82%}.before-noise i:nth-child(4){width:39%}.before-noise i:nth-child(5){width:72%}.before-noise b{margin-top:4px;color:#45545a;font-size:13px}.concept-arrow{position:absolute;z-index:2;top:39%;left:calc(50% - 23px);display:grid;place-items:center;width:46px;height:46px;background:var(--accent);border-radius:50%;color:#fff}.concept-arrow svg{width:26px;fill:none;stroke:currentColor;stroke-width:1.6}.browser-after{margin-left:40px}.after-page{display:grid;gap:15px;padding:22px;min-height:205px;color:var(--ink)}.after-page small{font-family:var(--mono);font-size:10px;text-transform:uppercase}.after-page strong{max-width:250px;font-size:27px;letter-spacing:-.04em;line-height:1}.mock-options{display:flex;gap:6px;flex-wrap:wrap}.mock-options span{padding:6px 8px;border:1px solid #b5c0bd;border-radius:100px;font-size:10px}.mock-cta{justify-self:start;padding:9px 11px;border-radius:3px;background:var(--accent);color:#fff;font-size:12px;font-weight:700}.concept-visual>p{margin:0;color:#afbdc2;font-family:var(--mono);font-size:10px;text-align:right}
.principles-section{padding:clamp(85px,12vw,148px) 0}.principles-layout{display:grid;gap:44px}.principles-layout h2{font-size:clamp(39px,5vw,67px)}.principles-list{border-top:1px solid var(--ink)}.principles-list p{display:grid;grid-template-columns:minmax(105px,.45fr) 1fr;gap:20px;margin:0;padding:19px 0;border-bottom:1px solid var(--line);font-size:17px}.principles-list span{font-weight:700}.about-section{padding:clamp(76px,10vw,130px) 0;background:var(--paper-2)}.about-layout{display:grid;gap:36px}.founder-mark{display:grid;place-items:center;width:100px;height:100px;background:var(--accent);color:#fff;font-size:37px;font-weight:700;letter-spacing:-.04em}.about-layout h2{font-size:clamp(38px,4.4vw,62px)}.about-layout div:last-child>p:last-child{max-width:570px;margin:26px 0 0;color:var(--muted);font-size:17px}
.contact-section{padding:clamp(84px,11vw,145px) 0;background:var(--ink);color:#fff}.contact-layout{display:grid;gap:52px}.contact-copy h2{max-width:530px;font-size:clamp(43px,5vw,70px)}.contact-copy>p:not(.overline){max-width:480px;margin:23px 0;color:#cbd7db;font-size:17px}.email-link{display:block;width:max-content;max-width:100%;margin-top:24px;color:#fff;font-weight:700;text-decoration-color:#7894ff;text-underline-offset:6px}.secondary-email{margin-top:10px;color:#cbd7db;font-weight:500}.contact-form{display:grid;grid-template-columns:1fr;gap:20px}.form-field{display:grid;gap:7px}.form-field label{font-size:13px;font-weight:700}.form-field input,.form-field textarea{width:100%;border:1px solid #71818a;border-radius:3px;background:transparent;color:#fff;padding:12px;font-size:16px;transition:border-color .2s ease,background .2s ease}.form-field input:focus,.form-field textarea:focus{border-color:#fff;background:rgba(255,255,255,.06);outline:none}.form-field textarea{resize:vertical}.form-submit{justify-self:start}.form-note{margin:0;color:#adbdc3;font-size:12px}.honeypot{position:absolute;left:-9999px}.site-footer{padding:34px 0;background:#09171f;color:#cbd7db}.footer-inner{display:grid;gap:22px}.footer-brand{color:#fff}.footer-inner p{margin:0;font-size:13px}.footer-inner p:last-child{color:#95a6ac}
.thank-you{min-height:100vh;display:grid;align-items:center;padding:48px 0;background:var(--ink);color:#fff}.thank-you .brand{color:#fff}.thank-you .overline{margin-top:90px;color:#a9c0ff}.thank-you h1{max-width:800px;margin:0;font-size:clamp(50px,8vw,104px);letter-spacing:-.04em;line-height:.92}.thank-you p:not(.overline){max-width:540px;margin:26px 0 32px;color:#cbd7db;font-size:18px}
@media (min-width:680px){.hero{padding-bottom:95px}.hero-grid{grid-template-columns:1.2fr .8fr;align-items:end}.statement-grid{grid-template-columns:.36fr 1fr;gap:55px}.split-heading{grid-template-columns:1fr .55fr;align-items:end;gap:60px}.service-list article{grid-template-columns:80px 1fr;padding:31px 0}.audience-layout{grid-template-columns:1.05fr .95fr;align-items:start}.process-list{grid-template-columns:repeat(4,1fr)}.process-list li{min-height:270px;padding:28px 26px 28px 0;border-bottom:0;border-right:1px solid var(--line)}.process-list li+li{padding-left:26px}.process-list li:last-child{border-right:0}.concept-layout{grid-template-columns:1fr .88fr;align-items:center}.principles-layout{grid-template-columns:.7fr 1.3fr}.about-layout{grid-template-columns:150px 1fr;align-items:start}.contact-layout{grid-template-columns:.82fr 1.18fr}.contact-form{grid-template-columns:1fr 1fr;column-gap:18px}.form-field-full{grid-column:1/-1}.footer-inner{grid-template-columns:1fr 1fr auto;align-items:end}.footer-inner p:last-child{text-align:right}}
@media (max-width:799px){.menu-toggle{display:block}.site-nav{position:absolute;top:100%;right:0;left:0;display:none;align-items:stretch;gap:0;padding:10px 20px 18px;border-bottom:1px solid var(--line);background:var(--paper);box-shadow:0 14px 24px rgba(16,33,44,.08)}.site-nav.is-open{display:flex;flex-direction:column}.site-nav>a{padding:13px 0;border-bottom:1px solid var(--line)}.site-nav .nav-cta{margin-top:12px;padding:13px;border:0;justify-content:center}.hero h1{letter-spacing:-.04em}}
@media (max-width:430px){:root{--shell:min(100% - 32px,1200px)}.header-inner{min-height:68px}.hero{padding-top:66px}.hero h1{font-size:49px}.hero-intro{font-size:16px}.diagnostic-heading{font-size:13px}.diagnostic-list li{grid-template-columns:29px 1fr;gap:6px}.diagnostic-list em{grid-column:2}.principles-list p{grid-template-columns:94px 1fr;gap:13px;font-size:15px}.concept-arrow{top:39%;left:calc(50% - 20px);width:40px;height:40px}.concept-arrow svg{width:23px}}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.site-header,.nav-cta,.button,.form-field input,.form-field textarea{transition:none}}